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All of this information comes from credible and expert scientific sources.

Psychological research supports personal agency in decision making. Available at Science Direct.

An article on harnessing social norms, trust, and social context to encourage vaccination. From the scientific journal Nature.

Recommendations for encouraging people to be vaccinated and targeting efforts. From Scientific American.

Advice for decision-makers drawn from social and behavioral science findings. From the National Academies of Science, Engineering and Medicine.

Advice on messages to encourage vaccination across diverse populations. Includes toolkits and videos for Black and Hispanic communities. From the Ad Council/Covid Collective.

This article discusses vaccine hesitancy among Black Americans – and how hesitancy is not refusal. From KQED.

This article summarizes findings from a recent focus group with Trump voters. Sponsored by the de Beaumont Foundation, a nonpartisan group focused on public health. From NPR.

This article discusses vaccine hesitancy among white, rural Americans. From NPR.

This article summarizes findings on American responses to Covid-19. From a large national survey by the nonpartisan Pew Research Center (March 2021). It also provides links to the survey questions and methods.

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