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About The Project

Employers in the U.S. play a big role in their employees' health care access and health and wellness outcomes. Employers could have an especially important influence on whether employees get the Covid-19 vaccine.

The Communicate to Vaccinate project gives employers evidence-based advice on how to:

Communicate about Covid-19 vaccination and why it’s important

Understand sources of concern and hesitancy about vaccination

Make decisions about vaccine incentives and mandates

Chart a course for a safe return to work

Support employees on their paths to vaccination

Support broader community vaccination

Our process for creating the resources on this website involved: 

Interviews with diverse HR and organizational leaders

Content Curation + Writing

Expert Review

Website Production

Continuous Content Updating

For more information, contact info@worldview.studio

Review of relevant scientific and expert sources and surveys

Content on this site was reviewed by HR and business operations experts, and by academic experts in public health, science communications, and the psychology of decision-making. Reviewers included people from diverse racial and ethnic backgrounds, people with chronic illnesses and disabilities, and people who work closely with immigrant communities and non-native English speakers. Reviewers represented communities in liberal and conservative areas in the West, Southwest, Southeast, Industrial Midwest and Northeast. We have incorporated their suggested edits and feedback from user testing into this website.

Vaccines are very effective and protect people of all ages.

The three vaccines approved for use in the U.S. have been proved safe for adults of all ages, races, ethnicities, and disabilities. The Pfizer and Moderna vaccines lower the risk of getting Covid-19 by 95% and 94%, respectively, and the Johnson & Johnson vaccine by 66%. All three vaccines dramatically reduce the risk of serious illness and hospitalization due to Covid-19. While mild side effects from vaccination are common, life-threatening side effects strike only about two in a million people. By comparison, Covid-19 kills about two in a thousand people. More than 150 million people in the U.S. have received Covid-19 vaccines under the most intense safety monitoring in American history.

Covid-19 can have long-term consequences.

Serious illness from Covid-19 infection is unlikely for people at lower risk, but there is no way to predict who will have life-threatening complications. Even people who have mild or no symptoms from infection can have long-term problems with fatigue, weakness, sleep disorders, and impaired brain function. People with few or no symptoms during infection may also pass on the Covid-19 virus to people who are at higher risk, including children and other people who are not eligible for vaccination.

Most employees are anxious about Covid-19 exposure.

A recent survey found that more than three-quarters of employees are anxious about Covid-19 exposure at work. Worrying about health risks and feeling that well-being is not a priority can take a toll on the morale of your employees. Taking careful steps to encourage vaccination may boost retention and productivity.

Vaccinated organizations run more smoothly.

Through our research, we learned that many HR professionals and leaders of small organizations are tired, overwhelmed, and under-resourced, so we want to provide helpful information and advice that is easy to navigate, well-prioritized, evidence-based, and actionable.

Why is employee vaccination important?

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